Queenslanders will cast their vote within weeks, so what could influence the state's swing voters?
4 years, 2 months ago

Queenslanders will cast their vote within weeks, so what could influence the state's swing voters?

ABC  

The pandemic has dominated our lives and it is expected to dominate the minds of voters as Queenslanders head to the polls, but there are a couple of other "p" words experts say could influence the undecided. Key points: Expert says swing voters are a growing cohort He says undecided voters are influenced by leader personality, panic and policy The pandemic is expected to weigh heavily on voters' minds The executive creative director and founder of creative consultancy Chimera Project, Brendan Greaney, told the ABC's Matters of State podcast that while a large proportion of voters were "rusted on", the number of swing voters was rising. Personality He said people preoccupied by the pandemic would draw on the "positive personality" of a party's leader when determining their preferences. Panic Campbell Newman says LNP wrong to treat him like 'Voldemort' ahead of election Photo shows AAP: Dave Hunt Former Queensland premier Campbell Newman says the LNP is doing Labor a favour ahead of the upcoming state election by treating him as "he who must not be named" and by "hiding" their own positive track record. Creative consultant and author Christine Jackman said people could not underestimate the impact the "sheer amounts of money" would have on changing people's minds.

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