Tai'an harnesses Mount Tai to spur cultural tourism
China DailyTai'an in Shandong province boosts the integration of its cultural and tourism offerings. Focusing on the protection and development of Mount Tai culture, Tai'an in Shandong province has boosted the integration of its cultural and tourism offerings and fostered collaborative growth among various scenic spots in the region. In 2023, Mount Tai received 8.62 million visitors, a year-on-year increase of 301.36 percent and a record high. To draw more visitors, Tai'an has established a new cultural tourism group centering on Mount Tai, which encompasses transportation, cultural performances, investment management, hotel and catering services, and commercial exhibitions. The city is also advancing 18 key cultural tourism projects, deeply exploring the rich cultural connotations of the Yellow River, Mount Tai, and the Dawen River, creating a stunning landscape that integrates culture, tourism, and ecology.