Communal living: Meet the millennials living and networking in modern communes

Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy When the residents of The Collective communal living space in west London push open their front door they are greeted by a sign emblazoned with the words “Welcome Home!” But don’t be fooled: the notice isn’t hand-carved out of wood by hemp-wearing hippies. Like similar US set-ups Pure House and WeLive – by the hugely successful WeWork workspace firm – the residents at The Collective stay in student-housing-style rooms with shared communal spaces. “We believe ‘millennial’ is more aptly defined as a mindset rather than an age group, characterised by individuals who are favouring acquisition of experiences over ownership of things.” So, two months into the project, what is living at The Collective really like? I can get as involved in the community activities as I want or if I’m not feeling it at the time I have my own little sanctuary.” Tracy Eden, the head of a marketing and communications department, joined The Collective to find like-minded individuals who would help her launch her health and fitness business, but has since found a new best friend in her flatmate Rita, and has gladly picked up a few Portuguese phrases, too.