
Apple's upcoming iPhone 15 series could overtake Samsung in global smartphone market: Report
India TV NewsA recent report by market intelligence company TrendForce suggests that Apple's upcoming iPhone 15 series has the potential to challenge Samsung's long-standing position as the global market leader in smartphones. The global smartphone production industry has faced consecutive quarterly declines, with the second quarter of 2023 witnessing a 6.6 per cent drop, resulting in a total production of approximately 272 million units. Looking ahead to 2024, the economic outlook remains uncertain, with the researchers forecasting a modest 2 to 3 per cent annual increase in global smartphone production, contingent on regional economic trends. Apple's potential to challenge Samsung's market leadership may hinge on the reception and performance of its iPhone 15 series, which is expected to be a significant factor in the smartphone market's future dynamics.
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