Hisense eyes Africa for bigger global footprint
3 months, 3 weeks ago

Hisense eyes Africa for bigger global footprint

China Daily  

Hisense is among the first group of Chinese home appliance companies to go global, with a South African branch established in 1996 as its first stop. Hisense was among the first group of Chinese home appliance companies to go global, with a South African branch established in 1996 as its first stop. In 2013, Hisense and the China-Africa Development Fund jointly invested $350 million to establish the Hisense South Africa Industrial Park, which was selected as a fine example of South-South cooperation by the United Nations. In 2023, Hisense's overseas revenue reached 85.8 billion yuan, accounting for 42.5 percent of the total revenue, and Hisense has ranked in the top 10 of China's global brands for eight consecutive years.

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Hisense to Expand Global Appliance Footprint with Focus on High-End Markets
2 months, 1 week ago

Hisense to Expand Global Appliance Footprint with Focus on High-End Markets

China Daily  

Chinese appliance maker Hisense Group is expanding its overseas footprint and increasing its investment in technological innovation to target high-end markets abroad. The company has established 26 R&D centers, 36 industrial parks and production bases and 64 overseas branches across the globe. Hisense's revenue reached 202.2 billion yuan ($28.6 billion) in 2023, while its overseas sales stood at 85.8 billion …

Appliance makers chart big overseas expansion
2 months, 1 week ago

Appliance makers chart big overseas expansion

China Daily  

Dreame Technology's humanoid robots are on display during the World Robot Conference in Beijing in August 2023. HUANG YONG/FOR CHINA DAILY Chinese home appliance maker Hisense Group has accelerated steps to expand its footprint in Europe, Africa, the Americas, the Middle East, Australia and Southeast Asia and ramped up its investment in technological innovation to target high-end markets abroad. Jia …

Hisense industrial park a business card of Sino-African cooperation
1 year, 4 months ago

Hisense industrial park a business card of Sino-African cooperation

China Daily  

The Hisense South Africa Appliance Industrial Park is an important investment and cooperation project of China in South Africa. In March 2013, Hisense Group and the China Africa Development Fund signed an investment cooperation agreement to support the construction of the Hisense South Africa Appliance Industrial Park. Employees at the Hisense South Africa Appliance Industrial Park. The Hisense South Africa …

China's Hisense begins export to Britain from its South Africa industrial park
2 years, 8 months ago

China's Hisense begins export to Britain from its South Africa industrial park

China Daily  

Hisense's industrial park in South Africa is becoming a global manufacturing base, as its first shipment of refrigerators exported to Europe early this month. Chinese home appliances giant Hisense's industrial park in South Africa recently dispatched a shipment of refrigerators to the United Kingdom, and are expected to meet British consumers soon. The deal also marks that Hisense's industrial park …

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