WHO report highlights e-cigarette crisis: Big tobacco companies target kids to replace lost smokers
6 months, 3 weeks ago

WHO report highlights e-cigarette crisis: Big tobacco companies target kids to replace lost smokers

Hindustan Times  

The WHO warns vaping gives tobacco companies a way to replace dead smokers. According to the report, big tobacco companies have arranged their messaging and products to target kids in an attempt to replace the millions of customers who die from their products each year. In a 'vaping public health crisis' In 2018-2019, public health officials in the US acknowledged a “vaping public health crisis.” Since then, initiatives have been introduced worldwide attempting to rein in the situation, but what was a "crisis" then now appears to be a mere fact of life. The problem with free-base nicotine, at least when it comes to attracting children, is the fact that it becomes physically painful to vape at high levels of concentration and still provides a "throat burn" that former cigarette smokers crave but would be uncomfortable for people who have never smoked. The authors noted that in 2024, the tobacco company Philip Morris International funded a series of courses about smoking cessation on Medscape, a US-based medical news website, that portrayed "nicotine products as relatively harmless."

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