Supermarket 'shrinkflation' to be targeted through fairer, more comparable pricing rules
2 months, 3 weeks ago

Supermarket 'shrinkflation' to be targeted through fairer, more comparable pricing rules

ABC  

Ever noticed your favourite cereal, packet of chips or even cleaning spray looking a little smaller or feeling lighter in your hand? In March, consumer group Choice documented 10 recent offenders including Coles' Mighty Grain cereal, which lost 65g in weight but kept the same $4.50 price tag, and an identical downsizing of Woolworths' brand Max Charge grain cereal. New rules would improve readability, comparability, prominence An ongoing inquiry into the sector by the Australian Competition and Consumer Commission heard shoppers were concerned about how supermarkets display prices. The government says it plans to change the Unit Pricing Code to improve readability and visibility of prices in stores, address inconsistent unit measurements and improve comparability of prices between stores. "Tackling 'shrinkflation' through stronger unit pricing and new penalties is part of our plan to get a better deal for Australians," Mr Albanese said in a statement.

History of this topic

Does your weekly shop feel a little lighter or smaller? You're not imagining it, it's 'shrinkflation'
1 year ago
Shrinkflation
2 years, 3 months ago
Shrinkflation strikes shoppers as companies downsize products without cutting costs
3 years, 5 months ago

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