Swiggy integrates UPI for 5-second in-app payments: How does it work?

Swiggy, a popular online food delivery platform has recently announced the launch of 'Swiggy UPI', a new integration of National Payments Corporation of India’s digital payments solution. Users could complete UPI transactions without leaving the Swiggy app, which will reduce the payment process from five steps to just one, the food aggregator stated in a statement. Anurag Panganamamula, Head of Revenue and Growth at Swiggy said, “This feature aligns with Swiggy’s mission to enable unparalleled convenience to consumers as UPI emerges as one of the most preferred payment methods." “By removing the redirection to third-party apps, Swiggy UPI gives a simplified and delightful user experience cutting transaction time from over 15 seconds to just 5 seconds,” said the company.