Olaplex: How the world’s most sought-after haircare giant fell from grace

Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more SIGN UP I would like to be emailed about offers, events and updates from The Independent. Olaplex lawsuit: Users claim hair products caused bald spots, blisters The ethos was simple. It all began last March when Olaplex was forced to remove the ingredient lilial from its best-selling product, the No.3 Hair Perfector, after a ban was issued on the ingredient for its links to infertility. In a statement to TheIndependent, Olaplex said that it had removed lilial from its No 3 Hair Perfector across the globe, adding that Olaplex products containing lilial had not been sold in the UK since January. We are prepared to vigorously defend our Company, our brand, and our products against these baseless accusations.” Despite the lawsuit, Olaplex will seemingly fight to maintain its spot as the most coveted hair care product in stores and on social media.