55 years, 3 months ago

Google Will Delete Your Data by Default—in 18 Months

At its Worldwide Developers Conference on Monday, Apple introduced a litany of new security and privacy features that fit into what the company calls its four privacy principles. A year ago, the company added auto-delete controls that allowed you to set your Google account to delete history—like Web and App Activity and location—every three months or 18 months. Courtesy of Google From Google's perspective, the idea is to give users the convenience and benefits of things like recommendations that come from retaining 18 months of history, while eliminating indefinite storage. Auto-delete features also don't apply to services explicitly meant for long-term data storage, like Gmail, Google Drive, and Photos. Courtesy of Google Incognito Mode works as a sort of pause on Google's activity collection, but it isn't a sophisticated privacy and security shield.

Wired

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