7% rise in revenue from entertainment sector
2 months, 3 weeks ago

7% rise in revenue from entertainment sector

China Daily  

Blossoms Shanghai, one of the most popular TV series this year. The revenue mounted to 668.3 billion yuan from January to June, surging 7 percent year on year, making it a contribution to the country's economic development, said Zhu Yonglei, deputy director of National Radio and Television Administration. Notable among these are popular and critically acclaimed programs such as Blossoms Shanghai, a nostalgic revisit to 1990s Shanghai; She and Her Girls, a biographical drama about Zhang Guimei, a devoted teacher who assisted over 2,000 rural girls; and To the Wonder, a poetic depiction of local life in the Altay prefecture of the Xinjiang Uygur autonomous region, according to the administration. Yang Guorui, also a deputy director of the administration, said that by the end of 2025, China will have over 20 TV channels broadcasting ultra-high definition content, which is four times the resolution of the currently prevalent high-definition devices. Last year, the domestic market size of micro-dramas reached 37.39 billion yuan, marking a sizable surge of 267.65 percent year-on-year, according to a survey released by the market consultancy iiMedia Research earlier this year.

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