
1 month ago
The little-known stock that crushed rivals like Nvidia and Palantir to soar 713% last year
Daily MailHere's a starter for ten – no conferring or Googling, please. Today AppLovin has more than 1.4 billion active daily users – a key marketing metric that measures engagement – not miles from Facebook-owner Meta's 3.4 billion. More than one billion people play mobile games each day – a number that rivals TikTok and Meta Platforms, said Bank of America analyst Omar Dessouky. AppLovin won't say who might be interested, but analysts reckon Walmart and Amazon could be in its sights, with e-commerce ads expected to be at least 10 per cent of AppLovin's business this year. The latter Edinburgh-based fund has built a 1.2 per cent stake in the company which is now worth £1.4 billion but thinks the high-flying shares could have much further to go.
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