Apple Vs Facebook: A Losing Battle For Facebook Because Privacy Always Wins With Users
News 18It is nothing new. First, Apple is not ending data tracking and secondly, Apple is not putting an end to personalized In a blog post, Facebook says, “Everyone’s News Feed is unique, which means you’re more likely to see content you want to watch, groups you want to join, creators you want to follow, and products and services you want to buy. This discovery is all powered by personalization, and it’s the not-so-secret sauce that helps people discover products and services that match their needs.” And then carries on portraying a very bleak future for small business and also cite their own Facebook 2020 US State of Small Business Report which suggests 47% of small businesses are saying they might not survive the next six months or are unsure of how long they will stay afloat if current circumstances persist. “Our studies show that when running ads on the Facebook family of apps to drive sales on their websites, small businesses saw a cut of over 60% of their sales, on average, for every dollar they spent when they weren’t able to use their own data to find customers on Facebook,” Facebook had said at the time. Facebook can continue to track users across apps and websites as before, App Tracking Transparency in iOS 14 will just require that they ask for your permission first,” Apple CEO Tim Cook has already said in a tweet.