As the NFL chases ‘global domination’, could the Super Bowl soon touch down in London?
The IndependentThis Sunday, for the first time in its history, the Super Bowl comes to Las Vegas. No doubt aided by the league – since 2007 – hosting at least one regular season game in London, and as many as three in recent years, the NFL and by extension the Super Bowl’s popularity has been booming here. This year’s Super Bowl debut in Las Vegas might be one thing, but in the future could the game break ground in even more exotic pastures? “It might take a while, but maybe in the next generation someone will be brave enough to take the Super Bowl on tour, I am sure the players would just want to win!” open image in gallery Tottenham Hotspur have built a relationship with the NFL Franchise owners and players aside, arguably the biggest obstacle a London Super Bowl would face is the time difference. Given the NFL’s desire for “global dominance” and the lucrative future extra revenue that could be brought into the league – ultimately the best chance of persuading the owners to let the Super Bowl be played abroad – London would be a strategic gateway into the European market.
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