New research finds alarming link between streaming app ads and junk food intake by teenagers
7 months, 1 week ago

New research finds alarming link between streaming app ads and junk food intake by teenagers

India TV News  

Young users of live-streaming gaming platforms like Twitch are increasingly consuming unhealthy snacks, influenced by the promotional content they encounter while online. "Food and drink Rebecca Evans of the University of Liverpool led the research team, which surveyed 490 individuals with an average age of 17. Evans expressed concern over the findings, calling for stronger regulations on the digital marketing of unhealthy foods to young audiences on these platforms, which also include Kick, Facebook Gaming Live, and YouTube Gaming. Additionally, the research, published by the American Medical Association, showed that vending machines displaying clear health messages recorded significantly lower sales of unhealthy beverages compared to other machines.

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