Blake Lively accuses ‘It Ends With Us’ director Justin Baldoni of harassment and smear campaign

Blake Lively has accused her “It Ends With Us” director and co-star Justin Baldoni of sexual harassment on the set of the movie and a subsequent effort to “destroy” her reputation in a legal complaint. Justin Baldoni attends the world premiere of “It Ends with Us” at AMC Lincoln Square on Tuesday, Aug. 6, 2024, in New York. Share Share Copy Link copied Email Facebook X Reddit LinkedIn Pinterest Flipboard Print “To safeguard against the risk of Ms. Lively ever revealing the truth about Mr. Baldoni, the BaldoniWayfarer team created, planted, amplified, and boosted content designed to eviscerate Ms. Lively’s credibility,” the complaint states. “They engaged in the same techniques to bolster Mr. Baldoni’s credibility and suppress any negative content about him.” The complaint also says Baldoni “abruptly pivoted away from” the movie’s marketing plan and “used domestic violence ‘survivor content’ to protect his public image.” Bryan Freedman, an attorney representing Baldoni, Wayfarer Studios and its representatives, called the claims “completely false, outrageous and intentionally salacious.” He pushed back against Lively’s allegations of a coordinated campaign, saying the studio “proactively” hired a crisis manager “due to the multiple demands and threats made by Ms. Lively during production.” Freedman also said Lively threatened to not appear on set and not promote the film “if her demands were not met.” Those demands were not specified in the statement, but Lively’s complaint lists 30 demands that she said Baldoni and others agreed to after their tense sit-down over her hostile work environment concerns.