WhatsApp for Business app to soon get ads and personalised message feature, check details here
1 year, 5 months ago

WhatsApp for Business app to soon get ads and personalised message feature, check details here

India Today  

Meta, which owns social media apps including Facebook, Instagram, and WhatsApp, always tries to make its platforms sync together. In a recent update, Meta CEO Mark Zuckerberg announced that the company will soon introduce a new feature, which will allow businesses to create Facebook and Instagram ads on WhatsApp to find new customers. "Soon the 200M+ users of the WhatsApp Business app will be able to create Facebook and Instagram ads to find and connect with new customers, without needing a Facebook account. Apart from helping businesses acquire customers through ads, Meta has announced that it is also testing a new feature within the WhatsApp Business app. "Starting soon we'll begin testing a new feature within the WhatsApp Business app where small businesses will have the option to send personalized messages to their customers - like appointment reminders, birthday greetings or even updates on a holiday sale - in a faster and more efficient way," Meta said.

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History of this topic

WhatsApp Bharat Yatra: Meta-owned messaging platform launches initiative for small businesses across India
1 week, 6 days ago

WhatsApp Bharat Yatra: Meta-owned messaging platform launches initiative for small businesses across India

Live Mint  

Meta-owned messaging platform WhatsApp has launched a nationwide initiative, WhatsApp Bharat Yatra, to provide in-person training to small businesses on how to leverage the app’s tools for digital growth and business success. Building Entrepreneurial Capabilities Ravi Garg, Director of Business Messaging at Meta India, emphasised the programme’s importance, stating: “WhatsApp Bharat Yatra is our commitment to helping these businesses unlock …

‘WhatsApp Payments not looking to compete as a fintech firm’
3 months, 1 week ago

‘WhatsApp Payments not looking to compete as a fintech firm’

The Hindu  

WhatsApp Payments, Meta’s payment aggregator feature on the messaging app, is not looking to make it as a separate business, but wants it to be more of an enabler for WhatsApp Business, Ravi Garg, Director, Business Messaging, Meta India told The Hindu. During the event, WhatsApp Business unveiled Meta-verfied badges for all small businesses in India beginning September 12 at …

WhatsApp to bring new 'Meta Verified' option for businesses | Details
11 months, 2 weeks ago

WhatsApp to bring new 'Meta Verified' option for businesses | Details

India TV News  

WhatsApp, A Meta-owned instant messaging platform is reportedly developing a new ‘Meta Verified’ subscription option. The report said, "A new setting will be available within the app settings in a future update, allowing businesses to subscribe to Meta Verified and build trust with their customers by displaying a verified badge.” The report further noted that the Meta Verified subscription will …

WhatsApp Channels surpasses 500 million monthly active users, announces Mark Zuckerberg
1 year, 1 month ago

WhatsApp Channels surpasses 500 million monthly active users, announces Mark Zuckerberg

Hindustan Times  

Meta chief executive Mark Zuckerberg on Wednesday announced that messaging platform WhatsApp channels surpassed the 500 million monthly active users milestone. “500 million monthly actives on WhatsApp Channels in the first 7 weeks! Nowadays, several organisations and celebrities including film stars, sportspersons, musicians, political parties and leaders are on WhatsApp channels. Whether it's my new song, an exciting collaboration or …

WhatsApp Rolling Out Feature To Manage Communities On Business Version: All Details
1 year, 2 months ago

WhatsApp Rolling Out Feature To Manage Communities On Business Version: All Details

News 18  

WhatsApp, popular instant messaging platform owned by Meta, is reportedly rolling out a feature to view and manage communities on the business version. Finally, after installing the latest WhatsApp Business beta for Android 2.23.21.10 update, which is available on the Google Play Store, some beta testers may now experiment with full support for communities,” WABetaInfo reported. “It’s worth noting that …

WhatsApp Business Cross 200 Million Users Facebook Instagram Create Account
1 year, 5 months ago

WhatsApp Business Cross 200 Million Users Facebook Instagram Create Account

ABP News  

WhatsApp Business has crossed 200 million users, company CEO Mark Zuckerberg has said. The world's most popular messaging platform is also getting a new paid messaging feature that is aimed to help small businesses easily target new customers. "Soon the 200M+ users of the WhatsApp Business app will be able to create Facebook and Instagram ads to find and connect …

WhatsApp Business crosses 200 million monthly active users globally, introduces new customer connection tools
1 year, 5 months ago

WhatsApp Business crosses 200 million monthly active users globally, introduces new customer connection tools

India TV News  

WhatsApp Business, owned by Meta, has experienced significant growth, reaching over 200 million monthly active users globally, compared to 50 million in 2020. The new feature allows businesses to send personalized messages including the customer's name and customizable call-to-action buttons to specific customer lists. Furthermore, the company has announced plans to enable small businesses worldwide, which primarily operate through the …

WhatsApp new feature announced: Find, message and buy from a business
2 years, 1 month ago

WhatsApp new feature announced: Find, message and buy from a business

Hindustan Times  

WhatsApp has rolled out a new feature for its users, which will allow them to ‘Find, Message, and Buy something’ from a business on the instant messaging service. How to find Business on WhatsApp “Starting today, people can search for a brand or small business right on WhatsApp, either by browsing a list of categories or by typing the name. …

Meta Partners With Salesforce For Bringing Businesses On WhatsApp
2 years, 3 months ago

Meta Partners With Salesforce For Bringing Businesses On WhatsApp

News 18  

Meta Founder and CEO Mark Zuckerberg on Tuesday announced a partnership with software company Salesforce where companies on their platform can use WhatsApp business messages to answer customer questions, run marketing campaigns and sell directly in chat. The new integration will help businesses build experiences to chat with customers on WhatsApp, while being able to manage communication directly from the …

Get ready to pay for added features of WhatsApp, Facebook & Instagram: Reports
2 years, 3 months ago

Get ready to pay for added features of WhatsApp, Facebook & Instagram: Reports

Hindustan Times  

Social networking giant Meta is mulling more paid features for its platforms Facebook, Instagram and WhatsApp. The move will put Meta on the same course as other social media giants including Snap Inc and Twitter that launched paid tiers to unlock additional features. The top Meta executive pointed out that in the long term, the company saw paid features becoming …

Get ready to pay for added features of WhatsApp, Facebook & Instagram: Reports
2 years, 3 months ago

Get ready to pay for added features of WhatsApp, Facebook & Instagram: Reports

Hindustan Times  

Social networking giant Meta is mulling more paid features for its platforms Facebook, Instagram and WhatsApp. The move will put Meta on the same course as other social media giants including Snap Inc and Twitter that launched paid tiers to unlock additional features. {{^usCountry}} {{/usCountry}} The move will put Meta on the same course as other social media giants including …

WhatsApp for Business gets multi-device support, Cloud API and more
2 years, 7 months ago

WhatsApp for Business gets multi-device support, Cloud API and more

India Today  

Meta CEO Mark Zuckerberg announced that the company is opening WhatsApp to any business of any size around the world with WhatsApp Cloud API. "Today, I am excited to announce that we're opening WhatsApp to any business of any size around the world with WhatsApp Cloud API," said Zuckerberg. Zuckerberg announced that now any business, irrespective of its scale and …

WhatsApp Testing Feature For In-App Business Directory; Next Test Likely In India
3 years, 3 months ago

WhatsApp Testing Feature For In-App Business Directory; Next Test Likely In India

News 18  

Facebook-owned instant messaging platform WhatsApp has launched a new feature to make it possible for users to search for businesses within its app for the first time, the company told Reuters on Wednesday. “This could be … the primary way that people start a commerce process in WhatsApp,” Matt Idema, Facebook‘s vice president of business messaging, said in an interview …

WhatsApp's new 'Carts' feature will let you place orders
4 years ago

WhatsApp's new 'Carts' feature will let you place orders

The Hindu  

Facebook-owned WhatsApp launched a new 'Carts' feature in its Business app, which allows users to add multiple products to place an order. The feature enables users to browse a catalog, select multiple products and send the order as one message to the business, the company said in a statement. Users can also edit the quantity for each product in the …

WhatsApp Business Adds Feature That Allows Users to Make Purchases Within Chat
4 years, 2 months ago

WhatsApp Business Adds Feature That Allows Users to Make Purchases Within Chat

News 18  

WhatsApp business is adding a feature that will allow users to shop for goods and services straight from the chat window. It said that WhatsApp business account users can provide catalogues from the chat screen to the customers, letting them purchase items directly from WhatsApp. From what can be seen, the new shop button on WhatsApp Business appears on the …

WhatsApp to offer in-app purchases, cloud hosting services
4 years, 2 months ago

WhatsApp to offer in-app purchases, cloud hosting services

The Hindu  

WhatsApp said on Friday its users can mute chats forever, and removed the one-year muting option from its list. Yesterday, the Facebook-owned company said it would start to offer in-app purchases and hosting services, as the social networking company moves to boost revenue from WhatsApp while knitting together e-commerce infrastructure across the company. With the changes, WhatsApp will enable businesses …

WhatsApp will soon allow customers to buy products directly from Business chats
4 years, 2 months ago

WhatsApp will soon allow customers to buy products directly from Business chats

Live Mint  

Facebook -owned WhatsApp today introduced new features that allow WhatsApp Business users to sell products directly from the platform. While WhatsApp already charges businesses for sending notification messages to customers, the new services allow the platform a new revenue making opportunity. The company said 175 million people message a WhatsApp Business account globally every day. By adding these new features, …

WhatsApp Business: How to get started and features available to users
4 years, 3 months ago

WhatsApp Business: How to get started and features available to users

Live Mint  

WhatsApp Business uses the massive user base of the instant messaging application to help businesses interact with their clientele. Research claims that among people who message businesses, 63% say they have started messaging businesses more often over the past two years, and 67% plan to message businesses even more over the next two years WhatsApp claims that the business app …

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