Juul to pay $440 million to settle states’ teen vaping probe
LA TimesA two-year investigation by 33 states found that Juul marketed its e-cigarettes to underage teens with launch parties, product giveaways and ads, and social media posts. Electronic cigarette maker Juul Labs has agreed to pay nearly $440 million to settle a two-year investigation by 33 states into the marketing of its high-nicotine vaping products, which have long been blamed for sparking a national surge in teen vaping. The states’ investigation found that Juul marketed its e-cigarettes to underage teens with launch parties, product giveaways and ads, and social media posts using youthful models, according to a statement. Teen use of e-cigarettes skyrocketed after Juul’s launch in 2015, leading the U.S. Food and Drug Administration to declare an “epidemic” of underage vaping among teenagers.