Craftsmanship and entrepreneurship contribute to rural vitalization in Ningbo
China DailyGift packages of traditional Ningbo food and handicrafts are displayed at the Artisan Tribe in Yongwang village in Ningbo, Zhejiang province. Located in Ningbo's Yongwang village, Strawberry Cafe, whose unique selling point is that it combines ceramics with coffee, is one of many businesses that have popped up in recent years, attracted by the village's quaint atmosphere. Yongwang village is a standout rural community excelling in rural vitalization, and is home to many innovative projects, which have led to repeated honors and awards. Guo Chengjun, the village Party secretary, aims for dual growth in the village's economy and residents' incomes, creating a future rural community where locals prosper, newcomers settle comfortably and returnees thrive in entrepreneurship. In addition to showcasing traditional crafts and selling unique products, the tribe brings together artisans while introducing interactive projects such as intangible cultural heritage research and learning, and cross-border exchanges among artisans.