Alphabet beats expectations on Google ad spike

Through its search engine, Google sells more internet ads than any other company. Google owner Alphabet Inc on Tuesday beat expectations for third-quarter revenue, a positive sign that its advertising business is overcoming new limits on tracking mobile users and sending its shares up slightly. Through its search engine, YouTube video service and partnerships across the Web, Google sells more internet ads than any other company. Google advertising revenue rose to $53.1bn during the third quarter, and Alphabet’s overall sales jumped to $65.1bn, above the average estimate of $63.336bn among analysts tracked by Refinitiv. The change led advertisers to recalibrate their spending in ways that Google rivals Snap Inc and Facebook Inc said hurt their third-quarter sales.