Amazon v. Amway: Managing Conflicts and a Case for Balancing Safeguards (Part 1)
Summary The Amazon v. Amway dispute before the Delhi High Court in January 2020 raised some fascinating legal conflicts. This is of tremendous significance in the direct selling industry as well as for transactions conducted on e-commerce platforms, since it offers consumers a recourse against an entity other than the manufacturer. §2 The Amway Claims The Amway cases arose out of a thicket of lawsuits instituted by Amway India Enterprises and other direct selling entities against several e-commerce platforms and sellers. §3 The Question of Direct Seller Consent The first hurdle before the Amway Single Judge, therefore, was of the applicability of the Direct Selling Guidelines. Similarly, sub-clause is specifically framed to strengthen the hand of direct selling entities to act against online sellers, to better guarantee genuine products and services to consumers.
Amazon v. Amway: Managing Conflicts and a Case for Balancing Safeguards (Part 3)
Amazon v. Amway: Managing Conflicts and a Case for Balancing Safeguards (Part 2)
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