LU inks pact with Google, Meta to establish Bharat Lab
Hindustan TimesThe Lucknow University has announced a collaboration with technology giants Google and Meta to establish The Bharat Lab. The LU campus in Lucknow The Bharat Lab aims to bring together corporate entities, including Google and Meta, to gather valuable data and statistics on the aspirations and consumption patterns of consumers, particularly those from India. Google’s vast repertoire, encompassing online advertising, search engine technology, cloud computing, e-commerce, and consumer electronics databases, will be explored to gain in-depth understanding and insights into India. Prof. Alok Kumar Rai, vice-chancellor, Lucknow University, expressed enthusiasm about the collaboration, stating, “The establishment of The Bharat Lab signifies a significant step towards understanding and catering to the needs of consumers from Bharat.