JioMart expands to 200 cities in India as it seeks to compete with Amazon and FlipKart
4 years, 7 months ago

JioMart expands to 200 cities in India as it seeks to compete with Amazon and FlipKart

CNN  

Hong Kong CNN Business — An online grocery business backed by Asia’s richest man is expanding to hundreds of cities across India — a move widely seen as a challenge to Amazon and Flipkart. But JioMart’s launch “is a reason for worry for Amazon and Flipkart, are not very strong in grocery,” said Satish Meena, analyst with research firm Forrester. Flipkart launched online grocery deliveries in 2017, while Amazon has been delivering fresh food in India since 2016. Bernstein and Forrester analysts say JioMart is well placed to disrupt the online grocery market because it can source supplies from Reliance’s brick-and-mortar stores.

History of this topic

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