Amazon Wants You To Pay Rs 800 Per Month For Its GenAI Alexa Upgrade But Should You?
News 18Amazon is going ahead with its plans to charge a monthly fee for its new-gen Alexa AI version. The report from Reuters says Amazon will be calling this premium tier as Remarkable Alexa, but very little is known about the features that the GenAI avatar of Alexa will offer and how it will compare against OpenAI’s ChatGPT 4o, Microsoft Copilot and even Google’s Gemini AI chatbots. But it’s almost 12 months since that big event was hosted by Amazon and still we don’t see any signs of the Gen AI Alexa avatar releasing to the public. A recent report has talked about Amazon’s split priorities with its AI development, where some of the executives want its cloud business to get the upgrades, while keeping Alexa on the backburner. Charging Rs 800 per month for the AI version of Alexa means it needs to be convincing, accurate and intuitive to even become a choice among the host of free AI chatbots out there.