Hotstar to introduce targeted ads during IPL 2019
5 years, 10 months ago

Hotstar to introduce targeted ads during IPL 2019

Live Mint  

New Delhi: Star India Pvt. Ltd, the official broadcaster of the Indian Premier League, said it will offer targeted advertising to brands on its video streaming platform Hotstar during IPL 2019, which will kick off on 23 March. In the WatchN’Play social feed of the game we have introduced branded cards, which advertisers can leverage to target relevant target group,” said Varun Narang, chief product officer, Hotstar. According to media buyers’ estimate, Hotstar is expected to pull ₹400 crore worth of advertising money this IPL season. Pallav Jain, co-chief executive officer of Publicis Media’s digital marketing agency Performics.Convonix, said that for the first time targeting on live cricket is possible.

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History of this topic

Disney+ Hotstar rivals JioCinema, announces free streaming of ICC World Cup 2023 and Asia Cup
1 year, 2 months ago

Disney+ Hotstar rivals JioCinema, announces free streaming of ICC World Cup 2023 and Asia Cup

India Today  

JioCinema is currently giving other streaming platforms a run for their money. The streaming service garnered attention by live streaming major sports tournaments such as the FIFA World Cup 2022 and IPL 2023. To counter JioCinema's increasing popularity, Disney+ Hotstar has announced that it will provide free live streaming of the Asia Cup and ICC Men's Cricket World Cup tournaments …

Reliance Looking To Offer IPL 2023 Live Streaming For Free: Report
1 year, 11 months ago

Reliance Looking To Offer IPL 2023 Live Streaming For Free: Report

ABP News  

Reliance is reportedly looking to disrupt the live sports streaming market. Following its free live streaming of FIFA World Cup on the JioCinema app last year, the country’s leading telco is now looking to stream the upcoming season of Indian Premier League live, as per a report by The Hindu Businessline. JioCinema offered live stream of all FIFA World Cup …

Disney+ Hotstar adds 3 mn subscribers in Q4; absence of IPL may shrink additions
2 years, 2 months ago

Disney+ Hotstar adds 3 mn subscribers in Q4; absence of IPL may shrink additions

Live Mint  

The Walt Disney Co saw its video streaming platform Disney+ add 12 million subscribers globally in the July to September quarter, with Hotstar bringing in a little less than 3 million subscribers. And at Disney+ Hotstar, we are currently expecting that subscribers will decline in Q1 due to the absence of the IPL, but we do expect to see some …

ICC media rights: Disney Star throw a googly, to share ICC rights with Zee
2 years, 4 months ago

ICC media rights: Disney Star throw a googly, to share ICC rights with Zee

Hindustan Times  

Less than 48 hours after Disney Star won the International Cricket Council media rights with a whopping $3 billion composite bid for four years, they sub-licensed the TV component of their spoils to ZEE Entertainment Enterprises Ltd. on Tuesday evening. “Disney Star will continue to be the exclusive home for streaming of all ICC tournaments through its digital platform - …

Viacom18’s IPL rights are about much more than merely cricket
2 years, 6 months ago

Viacom18’s IPL rights are about much more than merely cricket

Live Mint  

In the 1990s and 2000s, when broadcasting of live cricket moved beyond Doordarshan and onto private TV channels, watching a big cricket match live was like attending a get-together. Disney-Star will pay ₹23,575 crore for this T20 cricket tournament’s domestic TV rights for the next five years. The broader view seems to be that Viacom18 might have ended up overpaying …

IPL 2022 Retention: Dhoni leads CSK; Rohit, Pant, Jadeja become most expensive players
3 years, 1 month ago

IPL 2022 Retention: Dhoni leads CSK; Rohit, Pant, Jadeja become most expensive players

The Hindu  

Hello and welcome to Sportstar's Coverage of IPL retention ahead of 2022 player auction. It wouldn't come as a surprise if the likes of KL Rahul, Rashid Khan, Hardik Pandya and Yuzi Chahal find a new home before the full-fledged IPL 2022 action. RCB Player Retention Announcement: Virat Kohli, Glenn Maxwell and Mohammed Siraj are retained for the Vivo IPL …

Brands to tap IPL to boost festive sales
3 years, 4 months ago

Brands to tap IPL to boost festive sales

Live Mint  

A host of advertisers are gearing up to cash in on the second phase of the popular Indian Premier League that will start on 19 September. There’s limited ad inventory, and the demand has been bullish, so broadcaster Star might be able to command a premium as well.” According to media buyers’ estimates, Star and Disney India are charging a …

MI vs RCB, LIVE Streaming: Check Offers To Get Hotstar VIP Access For Free, Where to Watch IPL 2021 Match Online
3 years, 9 months ago

MI vs RCB, LIVE Streaming: Check Offers To Get Hotstar VIP Access For Free, Where to Watch IPL 2021 Match Online

ABP News  

Indian Premier League is all set to kickoff its 14th edition and the fans can’t wait to watch the action live. IPL 2021 will be played in the following stadiums: M. A. Chidambaram Stadium, Chennai Eden Gardens, Kolkata Wankhede Stadium, Mumbai Arun Jaitley Stadium, Delhi Narendra Modi stadium, Gujarat Here's all you need to know about watch match online and …

IPL Auction 2021 Live Streaming Channel, Website and App Name start Time in IST
3 years, 10 months ago

IPL Auction 2021 Live Streaming Channel, Website and App Name start Time in IST

India Today  

The much-awaited Indian Premier League Auction 2021 is finally here and we’re just a little more than 24 hours from the action to start. Where to watch the live streaming of Vivo IPL Auction 2021 broadcast on TV? Where do I watch live streaming of Vivo IPL Auction 2021? You can catch the IPL Auction 2021 live on the streaming …

IPL 2021 auction: Date, start time, venue, teams, live telecast & retained players list of IPL 14
3 years, 10 months ago

IPL 2021 auction: Date, start time, venue, teams, live telecast & retained players list of IPL 14

India Today  

We are just over 24 hours away from the mini-auction for the 14th season of the Indian Premier League and all the teams are likely to have strategized their moves for the grand day. India Premier League 2021 Auction Live Updates: Follow here How can I watch the IPL 2021 auction? Here are the players who have been retained by …

IPL 2020 saw record-breaking 28 per cent increase in viewership - cricket news - sportstar
4 years, 1 month ago

IPL 2020 saw record-breaking 28 per cent increase in viewership - cricket news - sportstar

The Hindu  

The just-concluded 13th Indian Premier League saw a record-breaking 28 per cent increase in viewership compared to the last edition, the tournament in the UAE providing welcome relief to a world scarred by the COVID-19 pandemic. "With Dream11 coming on board as the title sponsor for IPL 2020, we are happy to see a digital sports brand like Dream11 increasing …

IPL’s Mumbai Indians vs Chennai Super Kings: 8 mn paid viewers on Disney+Hotstar
4 years, 3 months ago

IPL’s Mumbai Indians vs Chennai Super Kings: 8 mn paid viewers on Disney+Hotstar

Live Mint  

NEW DELHI: As many as 8.1 million concurrent viewers logged on to official broadcaster Star India's video streaming platform Disney + Hotstar to watch the first match of Indian Premier League, 2020, on Saturday, as per LetsOTT, a Malaysian-based digital media company. MS Dhoni-led Chennai Super Kings' defeated defending champions Mumbai Indians by five wickets in the opening match which …

IPL 2020: How to watch match online on Disney+ Hotstar
4 years, 3 months ago

IPL 2020: How to watch match online on Disney+ Hotstar

India Today  

IPL 2020: The thirteenth season of the Indian Premier League is beginning from today, September 19. As many as eight teams are participating in the IPL 2020 series that will see a total of 60 cricket matches, with the first match taking place between Mumbai Indians and Chennai Super Kings today. If you are an IPL fan you can watch …

IPL 2020: Here is How To Get A Free Disney+ Hotstar Subscription To Stream IPL Matches
4 years, 3 months ago

IPL 2020: Here is How To Get A Free Disney+ Hotstar Subscription To Stream IPL Matches

News 18  

The Indian Premier League is all set to resume for the year 2020 with the first matches of the IPL 2020 season starting this weekend. Reliance Jio Cricket Pack If you are a Reliance Jio prepaid user, there are multiple prepaid recharge options that you can pick and get the Disney+ Hotstar VIP subscription bundled. If you want a longer …

Disney+ Hotstar onboards 13 sponsors ahead of IPL 2020
4 years, 3 months ago

Disney+ Hotstar onboards 13 sponsors ahead of IPL 2020

Live Mint  

New Delhi: Days before the Indian Premier League is set to begin from 19 September, Star India owned digital video streaming platform Disney+ Hotstar said that it has brought 13 sponsors for the 2020 edition of the tournament being held in UAE. The platform has managed to get 11 associate sponsors including Acko General Insurance, Maruti Suzuki, digital ledger app …

Reliance Jio to reportedly provide free IPL 2020 live streaming with some prepaid plans: Know which ones
4 years, 4 months ago

Reliance Jio to reportedly provide free IPL 2020 live streaming with some prepaid plans: Know which ones

India TV News  

Reliance Jio could provide cricket fans in India with free live-streaming of the upcoming IPL 2020. The popular telecom operator could provide free live-streaming through some of its prepaid plans for access to the matches via Disney+ Hotstar. Jio plans to get free IPL 2020 live-streaming According to a report by 91Mobiles, Jio is expected to provide free live-streaming of …

Disney+ Hotstar Launch Delayed Because of IPL, What we Had Was a Glimpse of What is To Come
4 years, 9 months ago

Disney+ Hotstar Launch Delayed Because of IPL, What we Had Was a Glimpse of What is To Come

News 18  

The much-awaited launch of the Disney+ Hotstar streaming platform in India has been delayed. The Hotstar Premium subscription costs Rs 299 per month or Rs 999 per year and includes all content on the platform. At Rs 365 for an entire year, the Hotstar VIP subscription plan is among the most inexpensive annual subscription plan among all streaming services in …

Hotstar completes its 400 million downloads milestone: What's next?
5 years ago

Hotstar completes its 400 million downloads milestone: What's next?

India TV News  

Hotstar has become one of the most popular media streaming applications in India. Hotstar has finally crossed 400 million downloads mark on Android, iOS and other platforms combined. With Hotstar hitting 400 million downloads, the company has announced that the video consumption growth was majorly due to regional content, which accounts for 40 per cent of overall content consumption. Even …

Hotstar leads Indian online content space, Dailyhunt, MX Player follow: report
5 years, 5 months ago

Hotstar leads Indian online content space, Dailyhunt, MX Player follow: report

Live Mint  

New Delhi: The online content industry in India is dominated by Hotstar, the video streaming service owned by the Star network, followed by news aggregator Dailyhunt and MX Player, the OTT platform owned by Times Internet. The rankings are part of findings by RedSeer, a Bangalore-based research and consulting firm, that released monthly active user numbers for 15 content players …

BSNL Broadband bundle offers Hotstar Premium access to ICC Cricket World Cup 2019
5 years, 6 months ago

BSNL Broadband bundle offers Hotstar Premium access to ICC Cricket World Cup 2019

Firstpost  

State-run BSNL will offer free access to content including World Cup cricket matches on video streaming platform Hotstar Premium to customers under a new broadband plan, the two companies said Friday. BSNL launched the fixed-line broadband plan Superstar 300 for Rs 749 a month, offering 300 gigabyte of downloads with 50 megabit per second download speed and thereafter unlimited data …

BSNL offers free Hotstar Premium for broadband customers
5 years, 6 months ago

BSNL offers free Hotstar Premium for broadband customers

Hindustan Times  

State-run BSNL will offer free access to content including World Cup cricket matches on video streaming platform Hotstar Premium to customers under a new broadband plan, the two companies said Friday. BSNL launched the fixed-line broadband plan Superstar 300 for ₹749 a month, offering 300 gigabyte of downloads with 50 megabit per second download speed and thereafter unlimited data at …

BSNL gets Hotstar Premium on board for broadband customers
5 years, 6 months ago

BSNL gets Hotstar Premium on board for broadband customers

India TV News  

State-run BSNL will offer free access to content including World Cup cricket matches on video streaming platform Hotstar Premium to customers under a new broadband plan, the two companies said Friday. BSNL launched the fixed-line broadband plan Superstar 300 for Rs 749 a month, offering 300 gigabyte of downloads with 50 megabit per second download speed and thereafter unlimited data …

Hotstar heats up OTT game in India
5 years, 8 months ago

Hotstar heats up OTT game in India

The Quint  

New Delhi, April 16 In a country where sports and films are prime attractions, the VIVO IPL 2019 has driven the reach of OTT platform Hotstar to an unprecedented 267 million viewers, which is way more than the 148 million global subscriber base of streaming giant Netflix. When Uday Shankar, President of The Walt Disney Co Asia-Pacific and Chairman of …

267 million watched IPL on Hotstar in first three weeks
5 years, 8 months ago

267 million watched IPL on Hotstar in first three weeks

Live Mint  

New Delhi: Star India, the official broadcaster of the Indian Premier League, on Tuesday said 267 million viewers had logged on to its video-streaming platform, Hotstar, to watch the 12th edition of the T20 tournament in the first three weeks. According to Hotstar, it set a new viewership record of 12.7 million during the Royal Challengers Bengaluru v/s Mumbai Indians …

IPL 2019, MI vs CSK Live stream: Watch it live on your smartphone via Reliance Jio TV, Hotstar and Airtel TV apps
5 years, 9 months ago

IPL 2019, MI vs CSK Live stream: Watch it live on your smartphone via Reliance Jio TV, Hotstar and Airtel TV apps

India TV News  

IPL 2019 MI vs CSK Live Streaming Online: IPL, also known as the Indian Premier League is the most followed cricket league in India that is in its 12th season this year. How to watch MI vs CSK, IPL 2019 live on Hotstar In order to watch the match live, users will be required to have a Hotstar premium or …

IPL 2019: How to watch IPL 12 live on phone via Hotstar, JioTV and Airtel TV
5 years, 9 months ago

IPL 2019: How to watch IPL 12 live on phone via Hotstar, JioTV and Airtel TV

India TV News  

The 12th edition of the Indian Premier League is just a week old and has already some eye-catching matches. Here's how you can watch the matches on your cellphone: HOTSTAR Star India has the official broadcast rights for IPL 2019 and Hotstar is their digital platform. You can follow the match live on your smartphone via Hotstar app and the …

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