Rams’ late comeback drives Super Bowl 2022 audience to 112 million viewers
LA TimesBoosted by a close finish that became a trademark of NFL contests this past season, NBC’s telecast Sunday of the Los Angeles Rams’ 23-20 victory over the Cincinnati Bengals in Super Bowl LVI scored an average audience of 112.3 million viewers across TV and streaming platforms. The audience for Sunday’s game ranks third to the 114.4 million viewers for NBC’s Super Bowl telecast in 2015 and the 113.7 million who watched the 2017 game on Fox. Streaming platforms added another 11.2 million viewers, making it the most streamed live event in U.S. history. The massive audience number shows that the Super Bowl and the NFL overall are still largely immune from the overall trend in viewing, where the proliferation of choices offered online has chipped away at other major TV programs and events such as the Academy Awards.