Nintendo: China opens the door to Switch and Super Mario
5 years, 8 months ago

Nintendo: China opens the door to Switch and Super Mario

CNN  

Hong Kong CNN Business — Shares in Nintendo soared 14% in Tokyo on Friday after China opened the door to sales of the company’s popular Switch console. Authorities in the Chinese province of Guangdong have granted internet giant Tencent preliminary approval to distribute the Switch, giving Nintendo greater access to the world’s biggest video games market. According to market research firm Newzoo, revenue from China’s video games market reached $38 billion in 2018. The prospect of Nintendo partnering with Tencent to bring franchises like Super Mario Bros. and Pokemon to China’s huge mobile gaming market is mouth-watering for investors, he added.

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