
USC’s new GM convinced Trojans are ‘sleeping giant’ of college football
LA TimesChad Bowden is convinced he can help make USC the “most aggressive” college football program in the NIL era, and he doesn’t see any potential conflict with Lincoln Riley. “I knew I was coming to USC when, in an hour’s time span, I spoke to Jen and Lincoln and had voiced my aspirations and what I believe college football is going to be and how aggressive I’d like to be in that new era,” Bowden said. “I always felt like USC was the sleeping giant of college football,” Bowden said, “and I remember thinking if I ever got that opportunity, deep down, I’d want to take it because I know what this place can do.” He’s been thrilled with Cohen, whom he called both “a friggin’ animal” and the “best in the country.” He’s overjoyed with Riley, whom he says “can do it all,” including grilling up a mean balsamic steak, one Bowden was still thinking about weeks later. “I’m gonna give every ounce of me to whatever is necessary for USC to win,” Bowden said.
History of this topic

The Times of Troy: JuJu Watkins was the star of an epic movie, but it was real life
LA Times
Q&A: USC AD Jennifer Cohen confident investments in football will help Lincoln Riley win
LA Times
The Times of Troy: Chad Bowden’s arrival has shifted the power dynamics for USC football
LA Times
USC coach Lincoln Riley touts new hires who are overhauling recruiting and NIL funding
LA Times
The Times of Troy: Taking a closer look at new USC Trojans football GM Chad Bowden
LA Times
USC hires Notre Dame’s Chad Bowden as its football general manager
LA Times
Lincoln Riley attributes departures to USC’s pro-style formula dictating NIL offers
LA Times
USC coach Lincoln Riley suggests there is no reason to panic as Trojans shop in portal
LA Times
The Times of Troy: At the end of Year 3, USC has yet to find its identity under Lincoln Riley
LA Times
Lincoln Riley has imprisoned USC in a cycle of mediocrity
LA Times
Do front offices see USC’s Lincoln Riley as a future NFL coach?
LA Times
The Times of Troy: USC has finally learned how to deal with the NCAA
LA Times
His defiance gone, Lincoln Riley struggles to explain USC’s latest devastating loss
LA Times
Lincoln Riley still thinks USC can be ‘a really good team’ despite loss to Minnesota
LA Times
Lincoln Riley isn’t too bothered that Michigan has switched quarterbacks
LA Times
Lincoln Riley can start CFP dreaming now that USC has a defense
LA Times
Lincoln Riley brushes off criticism, insists USC is still a power at Big Ten media days
LA Times
Lincoln Riley praises recruiting class featuring ‘large human beings’ to bolster USC
LA Times
What went wrong for Lincoln Riley and USC in 2023? ‘Something’s really off there’
New York Times
USC football recruiting reset: 7 thoughts on the Trojans entering early signing period
New York Times
Lincoln Riley’s past taught him to be patient while rebuilding USC football program
LA Times
USC’s lack of progress on defense compelled Lincoln Riley to fire coordinator Alex Grinch
Associated Press
Commentary: Lincoln Riley is on the verge of losing USC fans’ devotion by keeping Alex Grinch
LA Times
Letters to Sports: Lincoln Riley and USC continue to disappoint
LA Times
Lincoln Riley is failing USC instead of restoring its greatness
LA Times
Commentary: USC fans better get ready for a lengthy Lincoln Riley rebuilding project
LA Times
‘I don’t want to have regrets.’ USC’s Lincoln Riley tries to balance family and football
LA Times
Another inconsistent defense threatens to ground No. 9 USC’s loftiest ambitions
Associated Press
Is No. 5 USC as strong as its record? Three good and three bad trends for the Trojans
LA Times
Letters to Sports: The Grinch that stole USC’s defense
LA Times
Commentary: In Year 2 under Lincoln Riley, USC will make its first College Football Playoff
LA Times
Dear Andy: Lincoln Riley can do these 2 things to help USC’s defense
New York Times
USC coach Lincoln Riley: ‘We’re excited about where we’re headed defensively’
LA Times
USC spring practice: Lincoln Riley recaps roster movement, defense and more
New York Times
State of USC’s football program: Overhaul complete. Now comes the ‘critical’ stage
LA Times
USC football: 10 thoughts from Lincoln Riley’s state of the program discussion
New York Times
Morales: Lincoln Riley doubling down on Alex Grinch — a gamble USC desperately needs to win
New York Times
Lincoln Riley says his first USC team should be his weakest
LA Times
USC ‘panicked a little bit’ as Utah pulled away: Takeaways from the Pac-12 title game
LA Times
Commentary: Where does Lincoln Riley’s first-year turnaround at USC fit in college football history?
LA Times
For USC, the path to a CFP berth is clear, if focus can shift quickly from UCLA to Notre Dame
LA Times
Commentary: Lincoln Riley and USC fail to achieve statement win as playoff hopes dim
LA Times
Caleb Williams, Lincoln Riley and the relationship sparking USC offensive revival
New York Times
Lincoln Riley's USC Trojans are Pac-12's best playoff shot
LA Times
Lincoln Riley makes a strong impression: Four takeaways from USC’s win over Rice
LA Times
USC football feels like USC football again with Lincoln Riley
LA Times
Showtime: Lincoln Riley’s star-studded USC ready for debut
Associated Press
Lincoln Riley hopeful USC and donor-run NIL collective it opposes can find common ground
LA Times
Transfer of power: Riley rebuilds USC with veteran arrivals
Associated PressDiscover Related










































