What's playing on YouTube tonight? – Firstpost
Gaurav Kashalkar, who watches around 10-15 videos a day, apart from listening to music as well, believes that YouTube is “the place” to go for video content. The creators It’s a known fact that YouTube is not only the largest, but also the most popular video hosting platform in the world. He says, “All the professional opportunities that I have received so far, including live concert tours, composing music for film, and studio sessions, have been solely because of my music on YouTube.” What’s on show Unlike the traditional media, where the content creators may need to bow down to the demands of the channel executives and tweak their content or stick to a particular genre, YouTube provides them with an open field. I think this new album will be an experiment, in terms of both the music and the release strategy, and it will dictate how TheShrutibox will proceed.” YouTube’s helping hand It isn’t a coincident that independent content makers prefer YouTube over any other existing online medium.

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