Apple Might Soon Give Meta A Tough Competition With Its Own Smart Glasses, Here's What We Know
ABP NewsApple is reportedly considering entering the smart glasses market, as the tech giant begins an internal study into the current landscape of wearable glasses. The initiative, which has been given the project name "Atlas," involves gathering feedback from Apple employees on various smart glasses available in the market, according to a report by Bloomberg. Apple’s smart glasses would also compete with emerging augmented reality technologies being developed by companies like Meta and Snap, which are working on glasses capable of overlaying digital information onto the real world. While AR glasses are still a few years away from mainstream availability, Apple’s move into the smart glasses space could signify a shift in the company’s long-term vision for wearable tech.