Ghibli effect: ChatGPT usage hits record after rollout of viral feature
The frenzy to create Ghibli-style AI art using ChatGPT's image-generation tool led to a record surge in users for OpenAI's chatbot last week, straining its servers and temporarily limiting the feature's usage. "We added one million users in the last hour," OpenAI CEO Sam Altman said in an X post on Monday, comparing it with the addition of one million users in five days following ChatGPT's red-hot launch more than two years ago. Active users, in-app subscription revenue and app downloads reached an all-time high last week, according to SensorTower data, after the AI company launched updates to its GPT-4o model, enabling advanced image generation capabilities. Global app downloads and weekly active users on the ChatGPT app grew 11% and 5%, respectively, from the prior week, while in-app purchase revenue increased 6%, the market intelligence firm said.
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