Instagram tests new feature for creators to allow them to experiment with reels

Instagram is testing a new feature for creators on its platform. The feature aims to give creators a way to try different types of content and unleash their creativity by publishing reels that are hidden from their followers but these reels will be visible to non-followers. After posting a reel using this feature, Instagram will provide the creator with insights about the reel's performance, including metrics such as plays, likes, comments, and shares. In a screenshot posted by Paluzzi, Instagram indicated that even though the reel won’t be visible on their profile, followers could still see the reel if someone shares it directly with them. In the latest tests, Instagram is trying out different versions of a feature that may involve varying time lengths before a reel is archived.