Zomato’s ‘food delivery under 10 minutes’ lands it in hot soup
The IndependentFor free real time breaking news alerts sent straight to your inbox sign up to our breaking news emails Sign up to our free breaking news emails Sign up to our free breaking news emails SIGN UP I would like to be emailed about offers, events and updates from The Independent. CEO of Zomato Deepinder Goyal said in a statement that they were feeling the 30-minute average delivery time for food was “too slow” and feared soon becoming “obsolete” before doing what “nobody in the world” has done. Zomato’s CEO, however, attempted to counter the criticism, and said in a blog post that they “do not put any pressure on delivery partners to deliver food faster”. The company has promised the highest quality of fresh food and hygiene while promising the safety of delivery agents -- all at the same time -- relying on “sophisticated algorithms” and future-ready in-station robotics. “It is incentive driven work conditions that these platforms actively shape which incites the delivery workers to chase those incentives targets that motivate delivery workers to resort to such acts,” he said.