Why people are boycotting Coca-Cola – and did they really call ICE on their own employees?

Sign up for the daily Inside Washington email for exclusive US coverage and analysis sent to your inbox Get our free Inside Washington email Get our free Inside Washington email SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy Coca-Cola is facing social media backlash in the wake of rumors that the soft drink giant laid off Latino staff and reported them to Immigration and Customs Enforcement agents, with a grassroots movement already calling for boycotts against the beverage company. The “Latino Freeze Movement” arose in response to Donald Trump’s executive orders to roll back federal diversity, equity and inclusion programs and crackdown on immigration. We can all collectively make a big impact by simply holding and not spending our money.” The Coca-Cola boycott began gaining traction after rumors emerged that, not only had it fired Latino employees from a Texas bottling plant, but it was reporting them to immigration officers. In a TikTok video that garnered almost two million views, employment lawyer Trang Tran claimed Coca-Cola laid off “thousands of Latin American workers” at the “Cerberus Bottling Plant” in Texas and then called ICE.