Seres, Huawei to further boost AITO marque
5 months, 3 weeks ago

Seres, Huawei to further boost AITO marque

China Daily  

The AITO booth attracts visitors at the Beijing auto show in April, 2024. Chinese NEV maker Seres said on Tuesday that it is deepening cooperation with partner Huawei to grow the AITO brand into a globally leading automotive marque. The deal, which came on the heels of the one inked in 2023, further indicates the two companies'dedication to the current business mode and their ambition to push forward the AITO brand's development. Also on Tuesday, Seres said it is to purchase AITO-related trademarks and patents from Huawei, priced at 2.5 billion yuan. Seres and Huawei started their cooperation in 2021 and have since rolled out a number of AITO-branded models, which are becoming increasingly popular among Chinese car buyers.

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