Greater efforts needed to end 'Apple tax' monopoly
China DailyConsumers select products at an Apple store in Chengdu, Sichuan province, Feb 23, 2024. After warning Tencent to remove WeChat links through which mini-game developers get paid using channels that are beyond Apple's control, Apple has reportedly once again pressured Tencent and TikTok developer ByteDance, threatening to stall essential updates for the apps on Apple Store. Different laws might define monopoly differently, but a 65 percent market share is enough to dominate the market and threaten app developers. Apple's huge market share makes it difficult for small- and medium-sized app developers to challenge its rules, with even giants such as Tencent and ByteDance facing the heat. What's needed is broader market consensus, so that a percentage of fee that is acceptable to all can be deducted, which, in all probability, will be lower than Apple's current 30 percent.