The rise and rise of the man purse: How trend for handbags and totes for men have seen industry sales top nearly $1BILLION

The rise and rise of the man purse: How trend for handbags and totes for men have seen industry sales top nearly $1BILLION There was a time when men considered purses too feminine to carry around, but it appears the stylish accessory has finally become mainstream among the other sex. According to market research firm NPD group, the sales of handbags and totes for men has risen three per cent in the past year, making it a $957million industry. Popular accessory: According to market research firm NPD group, the sales of handbags and totes for men has risen three per cent in the past year, making it a $957million industry Overall, the men's bag industry made a whopping $2.9billion in sales this past year. The 'murse:' The increasing prevalence of gadgets like iPhones, iPads and Kindles most likely contributes to men like Kanye West and Ryan Reynolds' increased need for more portable storage space High flyers: NPD Group found that guys spend $56.40 on average on a handbag or tote, but celebrity fans like Hugh Jackman and Jay Z tend to shell out significantly more for designer versions Other more affordable options include the Abingdon messenger bag from J Crew, which is $100 on Mrporter.com, and a $79.90 camel colored Zara tote.