Houston Rockets: China’s love for the NBA runs deep. But its fans are facing a difficult decision
5 years, 3 months ago

Houston Rockets: China’s love for the NBA runs deep. But its fans are facing a difficult decision

CNN  

Hong Kong CNN — Basketball may have been invented by a Canadian and popularized by Americans, but it has more fans in China than anywhere else. Morey has since apologized, and the NBA issued a statement distancing itself from his tweet, saying his views “have deeply offended many of our friends and fans in China, which is regrettable.” Despite this however, a handful of Chinese businesses have already cut ties with the Rockets over the controversy, and broadcasters have said they will not show Rockets games in the country. The NBA has spent years and many millions of dollars investing in China, helping build courts, giving broadcasting rights away for free and bringing its stars over for preseason games. Video Ad Feedback Backlash from China after NBA manager's Hong Kong tweet 02:40 - Source: CNN Stern’s investment Stern led the league for 30 years, and in 1989 – early in his tenure – he secured a deal with Chinese broadcasters to air the games in the country before the other North American big four sports leagues. In announcing it was dropping all pre-season games, Chinese broadcaster CCTV Sports took particular issue with Silver defending Morey’s right to free speech in comments to Kyodo News while in Japan.

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