Northern China ice and snow journey invites global visitors
1 year ago

Northern China ice and snow journey invites global visitors

China Daily  

China" - the 2024 Northern China Ice and Snow Tourism Overseas Promotion Season was launched on Dec 21, inviting international tourists to explore the enchanting winter landscapes of China. Accessible through the official website and social platforms of the China National Tourist Office and the China Cultural Center in Sydney, this virtual experience kicked off with a theme photo exhibit Continuing to Write the Grand Chapter of Ice and Snow. The event aims to fully leverage China's "cool" ice and snow resources to stimulate the "hot" economy of culture and tourism, as well as to promote cultural exchange and highlight China's distinctive ice and snow tourism internationally. Through a curated collection of exhibitions and videos, the ice and snow cultural resources of each region, as well as China's national tourism image, are promoted.

History of this topic

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