‘Nestle investing in India’s evolving coffee culture to double growth’
1 year, 3 months ago

‘Nestle investing in India’s evolving coffee culture to double growth’

Live Mint  

New Delhi: David Rennie, deputy executive vice-president and head of Nestlé Coffee Brands, oversees its global coffee business, including Nescafe, Nespresso and Starbucks. In an interview, Rennie said India’s coffee market is expanding with the company making market share gains on account of launches such as ready-to-drink cold coffee and frappe mixes. Will core brands continue to drive household penetration for Nestlé’s coffee business in India? They’re not a number of markets, that are traditional tea drinking markets, they get to know and get to love coffee over time. That’s why I sound really optimistic about the potential of India to continue to adopt to coffee.

History of this topic

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2 years, 2 months ago
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