
Laptop sales stagnate as enterprise deals slow
Live MintLaptop sales stagnated in 2023, hurt by tepid consumer demand and a broader slowdown in tech spending by companies in a year that has been one of the toughest for the domestic IT services sector. Data collated from three analysts for the personal computer sector showed laptop sales in 2023 were nearly flat for a second straight year, with shipments of these devices seeing a very slim year-on-year growth. The enterprise market, to be sure, is a bulk volume contributor to the overall laptop sales in India, and is seen as a key driver of incremental sales of laptops every year—with a higher buying frequency than individual consumers. Harmeet Singh Walia, senior analyst at Counterpoint India, said that the pandemic had fuelled a dramatic growth in demand for laptops and other devices in 2020 and 2021, as remote work became the norm.
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