X Tag-Teams With WWE To Stream New Weekly Series. Here's The Name Of The First Show
ABP NewsElon Musk’s X has forged a partnership with World Wrestling Entertainment to introduce a new weekly series, marking an expansion into the realm of highly produced video content in a strategic move aimed at diversifying its content offerings, reported Bloomberg. Earlier endeavours included the announcement of a diverse lineup of video programs featuring notable figures such as former CNN anchor Don Lemon, sports-radio commentator Jim Rome, and former US Representative Tulsi Gabbard. While specific financial details of the agreement remain undisclosed, X is banking on the allure of premium video content to bolster its advertising revenue. The company has encountered financial hurdles since Musk’s tumultuous takeover, with last year's ad sales totaling approximately $2.5 billion, falling short of the targeted $3 billion mark.