Hisense becomes global sponsor of Paris Saint-Germain
4 years, 4 months ago

Hisense becomes global sponsor of Paris Saint-Germain

China Daily  

Globally renowned football club Paris Saint-Germain announced on Aug 10 that Hisense, a Chinese consumer electronics and home appliances giant, became their latest global sponsor in a multi-year partnership. According to the cooperation agreement, Hisense will provide better home viewing experiences for Paris Saint-Germain fans with its breakthrough technology. Hisense has "We are excited to team up with Paris Saint-Germain, one of the most successful and fastest growing clubs in the world," said Alex Zhu, president of Hisense International Marketing. Zhu said that Hisense will create the best possible home viewing experience for Paris Saint-Germain and its fans throughout the world.

World Paris Hisense Global Sponsor  paris  global  sponsor  hisense  provide  world  range  provided  viewing  brand  saintgermain

History of this topic

Sports sponsorship sees Hisense rise to second in global TV shipments
6 months, 1 week ago

Sports sponsorship sees Hisense rise to second in global TV shipments

China Daily  

This year, home appliance maker Hisense appeared for the third time at the UEFA European Championship, marking its fifth sponsorship of a top football event. Since 2008, Hisense has been trying to sponsor events such as the Australian Open, using sports as a medium to engage with foreign consumers and explore the effects of localized event marketing on brand building. …

Hisense technology cracks French market
7 months, 2 weeks ago

Hisense technology cracks French market

China Daily  

When the Chinese home appliance giant Hisense first entered France in 2014, there were no products, no customers and no market share, a senior executive recalled. But now the company records an increasing market share in France, with a diversified product portfolio covering televisions, laser TVs, refrigerators, washing machines and air conditioning. "It was really an adventure, a success story," …

Hisense technology cracks French market
7 months, 2 weeks ago

Hisense technology cracks French market

China Daily  

When the Chinese home appliance giant Hisense first entered France in 2014, there were no products, no customers and no market share, a senior executive recalled. But now the company records an increasing market share in France, with a diversified product portfolio covering televisions, laser TVs, refrigerators, washing machines and air conditioning. "It was really an adventure, a success story," …

Hisense expands global presence by sports marketing
2 years, 1 month ago

Hisense expands global presence by sports marketing

China Daily  

Chinese home appliance giant Hisense Group Chinese home appliance company Hisense Group has been promoting sports marketing as part of its efforts to expand its global footprint and enhance its brand and influence. Since 2016, Hisense has The company's marketing attempts in different overseas markets as well as its sponsorship of major sports events demonstrate Hisense's firm belief in building …

Hisense named sponsor of FIFA World Cup Qatar 2022
3 years, 2 months ago

Hisense named sponsor of FIFA World Cup Qatar 2022

China Daily  

Hisense, a Qingdao-based home appliance giant, has entered into a partnership with FIFA to become an official sponsor of the FIFA World Cup Qatar 2022, according to the company's official website. "It gives me great pleasure to welcome Hisense on board as an official sponsor of the FIFA World Cup, and we are delighted to partner with this internationally respected …

UEFA EURO 2020 sponsor Hisense earns enormous exposure
3 years, 6 months ago

UEFA EURO 2020 sponsor Hisense earns enormous exposure

China Daily  

The Euro Cup 2020 kicked off in the early hours of June 12 at the Olympic Stadium in Rome. In 2016, Hisense became the first Chinese company to be announced as a major sponsor of the soccer tournament. The Hisense logo is displayed during the UEFA EURO 2020 competition. Jia Shaoqian, president of Hisense, said that the company's overseas revenue …

Discover Related