Nvidia introduces device aimed at small companies, hobbyists
Live MintTOKYO—Nvidia said Tuesday that it was introducing a $249 version of its Jetson computer for artificial intelligence applications, half the price of its predecessor, to attract more hobbyists and small companies. The Jetson computers are essentially portable brains, mostly designed to allow developers of robots, industrial automation and other hardware to run sophisticated AI computations directly without connecting to a remote data center. With its Jetson lineup, the company is making a play for accessibility, pitching the low-cost devices to small companies, hobbyists and students who want to try creating new products that integrate AI functions. “This is the time, finally, when generative AI capability is coming to the edge," said Deepu Talla, Nvidia’s vice president of robotics and edge computing. Asked about rivals, Talla said Nvidia’s product was for general purposes and could run “all the latest greatest generative AI models."