40 per cent spike in consumer spend at kirana stores during lockdown
4 years, 8 months ago

40 per cent spike in consumer spend at kirana stores during lockdown

New Indian Express  

NEW DELHI: Consumer expenditure for essential goods at kirana stores has increased by around 40 per cent since the announcement of the nationwide lockdown, a report by SnapBizz said on Tuesday. The study also found a decline in the number of kirana stores operating ever since the lockdown took effect for various reasons. The study analysed over 17 lakh consumer bills recorded in the SnapBizz network of Kirana stores spreads across Delhi NCR, Mumbai, Pune, Ahmedabad, Bangalore, Chennai and Hyderabad. Prem Kumar, Founder & CEO, SnapBizz said: "With most FMCG sales currently happening out of Kirana stores, these insights go a long way in helping companies understand what is happening with their brands and competition.

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