Google rebrands cloud business, adds more artificial intelligence
8 years, 5 months ago

Google rebrands cloud business, adds more artificial intelligence

Live Mint  

Alphabet Inc.’s Google said on Thursday it renamed its business-to-business cloud computing brand and enhanced some enterprise applications using artificial intelligence, the company’s latest gambit to better compete with Amazon.com and Microsoft Corp. in the lucrative cloud business. Discussing the rebranded Google Cloud, Diane Greene, senior vice president of Google’s enterprise business, said the company has made good progress courting customers and improving its technology. “We are closing the gap incredibly fast” with competitors, Greene, a former chief executive officer of VMware who joined Google last year to ramp up its cloud business, told experts and journalists at an event. Although the business is not big enough to break out separately in its quarterly earnings statement, Google reported a 33% surge in “other revenue” in its most recent quarter, which analysts said was probably due largely to gains in cloud computing.

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