Indians Gin Sippers Prefer Home-grown Brands Than International Ones, Says Report
2 years, 6 months ago

Indians Gin Sippers Prefer Home-grown Brands Than International Ones, Says Report

News 18  

Indians have had a long relationship with whiskey. IWSR, a global market quantifier of wine, spirits, cider, and beer, has released a report that suggests that gin drinkers in Indian prefer to have a desi touch to their martinis. Another proof of the local brands shining brighter than already established ones is the growth of Greater Than, which surpassed the long-time leader in the segment, Bombay Sapphire, a brand backed by Bacardi. “Locally produced crafter gins have shifted the centre of gravity in the category and enjoyed particular success, gathering momentum in the last two years,” said IWSR analyst, Jason Holway, as reported by The Economic Times. Many home-grown brands such as Doja, Jaisalmer, Stranger and Sons, among others, garnered a wide drinker base.

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Why alcohol brands launch limited-edition gins
2 years, 1 month ago

Why alcohol brands launch limited-edition gins

Live Mint  

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Budweiser Maker AB InBev Plans to Enter Whiskey and Gin Segment in India

News 18  

Anheuser-Busch InBev, the brewer of Budweiser and Corona beers, is gearing up to launch new whiskey and gin brands in the Indian market. Global brewers so far have steered clear distinction between spirit segments, making the move by AB InBev the first case of any big beer maker entering the segments of whiskey and gin. Speaking on the development, AB …

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Live Mint  

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4 years ago

Anand Virmani: Getting the gin out of the bottle

Live Mint  

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4 years, 2 months ago

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The Hindu  

The pandemic aside, 2020 has to be the year of the ginprenuer in India. Bombay Sapphire recently ran a social media campaign, ‘A Gin of 10 Journeys’, where 10 of the country’s top chefs, including Anahita Dhondy of SodaBottleOpenerwala, Dhruv Oberoi of Olive, and Amninder Sandhu of Iktara Mumbai showcased the culinary use of lost botanicals such as Orris, Angelica, …

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