Rum comes home to India
Live MintRemember the time you had your first cocktail? Elsewhere in the world, from Barbados to Mexico to Philippines, rum is a hot climate drink,” says Arijit Bose, who has worked with bars in Delhi, Mumbai, Singapore and now Goa and launched The Lover’s Rum in India in January. Sugarcane has travelled from India to the Caribbean via the Portuguese and its sad to see that rum is called an international spirit from the Caribbean islands,” Balachandran says. A decade ago, rum lovers finally got a chance to taste different rums from around the world with brands like Ron Zacapa, Mount Gay, Havana 7 and Pyrat coming to Indian bars. As Bose says, “International brands won’t survive without homegrown ones, and homegrown brands need competition from international brands, and both wouldn’t survive if Old Monk and Bacardi weren’t around.”