AI driving faster innovation in mobile app development
By CHENG YU | China Daily | Updated: 2024-12-02 10:41 Visitors gather at the 2024 World Internet Conference & Light of Internet Expo in Wuzhen, Zhejiang province, on Nov 20. WANG JING/CHINA DAILY China's mobile application market is expected to maintain its overseas momentum, as Chinese players show increasing innovation in the global market, said Wang Wei, general manager of mobile analytics firm AppsFlyer Greater China. "In response, Chinese firms pioneered web-to-app strategies, guiding users from a web page to an app download landing page, which makes it particularly effective amid privacy challenges," Wang said. Expressing confidence about the Chinese market, Mense said he expected AppsFlyer to show stable growth in China this year and is looking forward to greater growth momentum from the market. "With China's mobile internet leadership and robust engineering talent pool, AppsFlyer has gained great momentum here in the Chinese market," he said.
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