Covid-19 crisis: No shoots, no reruns turn out to be a big worry for small screen?
3 years, 8 months ago

Covid-19 crisis: No shoots, no reruns turn out to be a big worry for small screen?

Hindustan Times  

The sudden suspension of shoots to curb the spike in Covid-19 cases comes with a sense of deja vu, but it won’t be a rerun of 2020 for the TV fraternity. After that, they’ll have to go for reruns for a week or 10 days, and that’s not a big problem, if we compare it to last lockdown,” says JD Majethia, Chairman, TV division of IFTPC, also producer of the on-air show Wagle Ki Duniya. “Bahut mushkil se ek habit banti hai viewers ki ke woh humara show regularly dekhein, and if this habit isn’t continued, it becomes very difficult to bring them back. “But even the big bank is bound to exhaust at some stage and then we’ve to look at reruns, moving out of town and other permutations and combinations. But, moving out of town is also not as simple as it may seem, considering the status of virus crisis in the country,” asserts Kohli, while producer Mautik Tolia adds, “It can also mean cutting short of a show’s journey”.

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